Human beings have communicated through storytelling for millennia. Who did what when? Each sentence, page or scene answers a new question in the listener’s mind, just as that question is beginning to form. The same applies to communication today. Whether fictional or promotional, we need to lead listeners, readers and viewers in a way that captures their curiosity and holds their attention – with content skillfully crafted to suit the media and target audience. steelecht develops, manages and produces such user experience driven content across the whole range of today’s media channels. For you. For your audiences.
Get closer to your business reality with SAP HANA Enterprise Apps. The concept & script for this video was developed by steelecht for GOEBEL+MATTES, an audiovisual production agency in Frankfurt.
You can purchase steelecht products or related items in our shop. For instance, this book by Annette Simmons which provides inspiration for our work.
"Story doesn't grab power. Story creates power...[because it's able] to connect people to what is important and help them make sense of their world." Annette Simmons, The Story Factor
steelecht is a media agency and production company with 8 employees based in Offenbach am Main, Germany. Founded in 2005, we serve clients with media concepts and productions as well as develop our own content for entertainment and education purposes. Our media portfolio ranges from print to app – the compelling story is what sets our productions apart. Meet the steelecht team and network here.
The best stories get retold. The best advertisements are personal recommendations – perhaps the only ones that really make a difference. It has always been that way, even more so in the age of social media.
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