Does your company solve real-life problems? Your customers, both existing and potential, should be able to easily find you in Google when looking for answers to the problems you solve.
Content marketing is about creating and publishing content that meets the needs and wants of your customers. It includes answering their questions, providing solutions to their pain points and meeting their aspirations.
Content marketing is a commitment to content; and is much more than a campaign. It is a continual engagement opportunity.
The benefits it delivers include:
In order to ensure your communication produces the desired results, we recommended beginning with your content marketing strategy. During the “Discovery Phase”, content marketing strategy may include:
Following the Discovery Phase, our content marketing cycle of activity consists of:
Planning
Creation
Publishing
Promotion
Measurement, Reporting and Responding
steelecht builds on over two decades of experience in business-to-business (B2B) and business-to-consumer (B2C) English-language communication. Our core competences include:
We also work through our network of freelancers and agency partners to deliver:
Our production portfolio covers:
Curious to know more?
Tell us about your project and get a free quote.
steelecht currently provides content marketing and related services to these companies and agencies (selection):
Frankfurt Book Fair (a company of the Borsenverein des Deutschen Buchhandels e.V.)
Direct steelecht customer since 2005. We provide: conception, strategy, copywriting, copyediting, translation, adaptation.
World Hotels AG
Direct steelecht customer since 2008. We provide: conception, strategy, copywriting, copyediting, design & layout.
Artemisconcept GmbH
Agency customer since 2010. Primarily for their customer UL, we provide: conception, copywriting, copyediting, scriptwriting, media production.
Damm & Bierbaum Agentur für Marketing und Kommunikation GmbH
Agency customer since 2006. We provide for their diverse customers: copywriting, conception, adaptation, translation.
Goebel & Mattes GmbH
Agency customer since 2012. We provide for their customer SAP: conception, scriptwriting, audio recording direction, copywriting, copyediting, translation, adaptation.
C&A Mode GmbH & Co. KG
Via the PR agency Edelman, steelecht provides: conception, copywriting, copyediting.
UL LLC
Via the agency ArtemisConcept, steelecht provides: conception, copywriting, copyediting, audio & video production, translation, adaptation.
Atelier Markgraph GmbH
Agency customer since 2005. Primarily for the trade fair presentations of their customer Mercedes-Benz, we provide: scriptwriting, copywriting, copyediting, adaptation, translation.
Triplesense Reply GmbH
Agency customer since 2014. We provide for their customer thyssenkrupp Elevator: conception, copywriting, copyediting.
INEOS Styrolution Group GmbH
Direct steelecht customer since 2016. We provide: conception, strategy, copywriting, copyediting, design & layout, web programming, print production.
Paul Hartmann AG
Direct steelecht customer since 2015. We provide: conception, strategy, copywriting, copyediting, transcreation, translation, design & layout.
CPP Studios GmbH
Agency customer since 2006. We primarily support the production of success story films for their customer IBM with: scriptwriting, copywriting, audio & video direction, translation, adaptation.
Edelman GmbH
Agency customer since 2009. Primarily for their customers C&A and Styrolution we provide: conception, copywriting, copyediting, adaptation, translation, design & layout, web programming, print production.
Institut für Strategie & Kommunikation
Agency customer since 2014. We provide for their diverse customers: conception, product naming, copywriting, copyediting.
Ogilvy Healthworld GmbH
Agency customer since 2008. We provide for their diverse customers: copywriting, copyediting, translation, adaptation.
Syzygy Deutschland GmbH
Agency customer since 2006. We provide for their diverse customers (e.g. Mercedes-Benz): conception, copywriting, copyediting, translation, adaptation.
Styrolution Group GmbH
Via the PR agency Edelman, steelecht provides: conception, copywriting, copyediting, design & layout, print production.
We would be happy to provide you with examples of our work, according to your interests – whether videos, press releases, brochures, advertising. Just let us know and we’ll send them your way!